New Homes Division

Competition is fierce. To stand out from the crowd, builders and developers need more than a traditional general brokerage firm. You need an experienced, focused, dedicated team of new construction and new home sales pros. Contact us today to find out how and why we’re uniquely qualified to take you to the next level. To develop and build comprehensive new home sales and marketing strategies for more qualified traffic and more new home sales.


Stand Out From The Crowd

Trained New Homes Consultants

New homes sales and general brokerage require very different skill sets and personalities. So we seek the best and brightest from within and outside our industry – people with the passion and vision to thoroughly understand, appreciate and follow a clear path and process to new home sales success.  Our on-site agents are new homes consultants, carefully trained to seek out buyer needs, desires and objections and then convince them to make the right move. Our management team has extensive experience in new homes sales management and sales team training. We incorporate best practices from industry leaders such as Jeff Shore, Bob Shulz, Myers Barnes and others.

Let’s Talk About You

We tell YOUR story and sells your homes, neighborhoods and brand. It’s about you, not us. Rest assured we will not use your leads/prospects to sell ourselves or our firm. Of course, if a buyer needs to sell a home to purchase yours, the vast resources of Keller Williams David Hoffman Group is a huge asset. We become a seamless part of your team and even prefer your signage and your business cards. We carefully train our team on your philosophy, unique product features and overall benefits. And we make sure they understand neighborhood amenities and the surrounding area – schools, grocery stores, medical facilities, parks, restaurants, shopping centers and more.

Industry Experience And Expertise

We deliver a deeper level of industry knowledge, experience and expertise. We speak your language and understands your challenges. In addition to trained, professional on-site agents, we can assist with land acquisition, product design and pricing strategy, development, construction, marketing programs, budget planning, closings and much more. When you hire us, you gain access to a dedicated, experienced team of new home sales and marketing professionals committed to your success.

Better Builder Marketing

Successful new home marketing is much more than open houses with a few balloons and free donuts. We can develop comprehensive marketing/advertising strategies to build your brand and generate qualified leads and traffic. Our marketing team has developed successful advertising campaigns and materials for major builders/developers throughout the southeast. We can help with logo designs, signage, renderings, floor plans, sale office displays, sales collateral and even model merchandising. We can create websites, eblasts, social media sites, digital banner ads, print ads, billboards, radio/TV spots, videos and more.

Meet the Sales Team

Brian Goodman


Sarah Lee


Jon Manuel

Broker/Realtor, Rental Specialist

Tracy Burdette

REALTOR | New Homes Division

Dina Gross


Gayla Hiatt

Team Lead | Owner/CEO Hiatt Real Estate Group

More relationships...less obstacles...more revenue...less expenses...more opportunities...

Current New Home Communities

We are currently serving as the on-site agent for the following builders/communities.

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Meeting Street - Antiquity

New Homes In Antiquity

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Meeting Street - Morrison Plantation

New Homes In Morrison Plantation

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Meeting Street - Brighton Park

New Homes In Brighton Park

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Century Communities - Pleasant Oaks

New Homes In Pleasant Oaks

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Century Communities - Cedarvale Farms and Estates

New Homes In Cedarvale Farms and Estates

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Century Communities - Wyndmoor

New Homes In Wyndmoor

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Century Communities - Marvin Chase

New Homes In Marvin Chase

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